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Title

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Sales Training Manager

Description

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We are looking for a Sales Training Manager to lead the development and implementation of training programs that enhance the performance and productivity of our sales teams. This role is critical in ensuring that our sales representatives are equipped with the knowledge, skills, and tools necessary to succeed in a competitive marketplace. The Sales Training Manager will collaborate closely with sales leadership, marketing, and product teams to design and deliver impactful training content that aligns with business goals and sales strategies. The ideal candidate will have a strong background in sales and adult learning methodologies, with a proven ability to create engaging and effective training programs. They will be responsible for conducting needs assessments, developing training materials, facilitating workshops, and evaluating the effectiveness of training initiatives. This role requires excellent communication and presentation skills, as well as the ability to motivate and inspire sales professionals at all levels. Key responsibilities include designing onboarding programs for new hires, creating ongoing training for existing staff, and implementing coaching and mentoring initiatives. The Sales Training Manager will also track performance metrics to assess training impact and identify areas for improvement. They must stay current with industry trends and best practices in sales training and incorporate innovative approaches to learning and development. This position offers the opportunity to make a significant impact on the success of our sales organization by fostering a culture of continuous learning and professional growth. If you are passionate about sales, education, and helping others succeed, we encourage you to apply.

Responsibilities

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  • Develop and implement comprehensive sales training programs
  • Conduct training needs assessments across sales teams
  • Design onboarding programs for new sales hires
  • Facilitate in-person and virtual training sessions
  • Collaborate with sales leadership to align training with business goals
  • Create and maintain training materials and documentation
  • Evaluate training effectiveness through assessments and feedback
  • Provide coaching and mentoring to sales staff
  • Track and report on key performance indicators
  • Stay updated on industry trends and best practices

Requirements

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  • Bachelor’s degree in Business, Education, or related field
  • 5+ years of experience in sales or sales training
  • Strong understanding of adult learning principles
  • Excellent presentation and facilitation skills
  • Proficiency with e-learning platforms and tools
  • Ability to analyze data and measure training effectiveness
  • Strong interpersonal and communication skills
  • Experience developing training content and materials
  • Ability to manage multiple projects simultaneously
  • Knowledge of CRM systems and sales processes

Potential interview questions

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  • What experience do you have in developing sales training programs?
  • How do you assess the effectiveness of a training initiative?
  • Can you describe a successful onboarding program you’ve implemented?
  • What tools or platforms have you used for virtual training?
  • How do you stay current with trends in sales and training?
  • Describe a time you had to tailor training for different learning styles.
  • How do you collaborate with sales leadership to identify training needs?
  • What metrics do you use to evaluate sales performance post-training?
  • Have you ever faced resistance to training? How did you handle it?
  • What is your approach to coaching underperforming sales reps?